Olea Edge Analytics Appoints Brett Baldwin as Vice President of Sales

  • Veteran executive brings more than 15 years of experience selling to state, local and educational customers
  • Focus will be on accelerating Olea’s revenue generation and sales management
  • Background in real-time analytics that help government agencies make critical decisions

AUSTIN, Texas–(BUSINESS WIRE)–#IIoTOlea Edge Analytics™, a provider of intelligent solutions and services for the water utility industry, today announced the appointment of Brett Baldwin as vice president of sales. In this role, Baldwin will be responsible for driving growth and leading sales management across the organization.

“I’m a big believer in Olea’s approach to using technology to help utilities support their communities and eliminate water loss,” Baldwin said. “I’ve seen first-hand how governments can leverage analytics in a meaningful way to drive fundamental change.”

Baldwin brings more than 15 years of experience selling to state, local and educational customers. As vice president at Tek-Hut, a technology provider serving both education organizations and local and state governments, he increased revenue by 246% over three years. Most recently, Baldwin helped drive expansion at Lightspeed Systems, a leader in online safety and education solutions, to more than 20 million users and participation in two strategic growth investments.

“I would describe my approach to building teams and creating positive customer experiences as mission-driven,” Baldwin said. “It’s an honor to be part of a company with such an important mission.”

“Brett has proven experience and the capabilities required to guide our sales efforts as Olea prepares for the next phase of growth,” said Jennifer Crow, Olea’s chief financial officer. “Brett brings strong thought leadership to our team, and I have no doubt he will make a big impact as we strive to help utilities eliminate water loss.”

Olea Edge Analytics helps utilities control water loss through sensors that combine AI, machine learning, and edge computing technology. Olea recently announced Oasis™, the industry’s first turnkey, utility-wide water loss solution, designed to help utilities account for every drop produced and transform water management.

About Olea Edge Analytics

Olea’s proven, AI-based edge technology empowers utilities to optimize water delivery, billing and conservation so cities can account for every drop delivered, reduce water loss and generate millions more in revenue. Committed to helping water utilities combat aging infrastructure, meet greater demand and limit rate increases, Olea’s patented solution combines IoT and edge computing capabilities to bring transparency, accuracy and reliability to the delivery of the world’s most precious resource. For more information, visit www.oleaedge.com.


Ethan Parker


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