Latin America’s Animation, VFX & Video Games Market, 2020-2025: Emerging Trends, Content Creation, Content Demand, Market Opportunities –

DUBLIN–(BUSINESS WIRE)–The “Latin American Animation, VFX & Video Games: Strategies, Trends & Opportunities (2020-25)” report has been added to’s offering.

The Latin American Animation, VFX and Video Games industry has the potential to emerge as an engine of growth for the continent.

Several animation studios in Latin America release their content through online channels such as YouTube, which is attracting millions of subscribers both from the continent as well as worldwide. Studios are making new inroads by launching original locally produced content on Netflix. Several local content productions have been nominated for several global awards including the Oscars.

There are dozens of globally renowned animation studios as well as several hundreds of small and medium-sized studios producing content tailored to local tastes. Supply of animation talent, which has historically been limited, is emerging with support and intervention of several governments and industry initiatives to develop and support the animation through university courses and vocational training courses which provide theoretical and practical hands-on learning on Animation, VFX and Video Games.

Several countries in Latin America have initiated policies to support closer participation between government, industry, and academia to catalyse the industry growth. However several countries in the region need support in the form of training, funding, tax incentives, market reach, access to hardware and software, legal support to protect the content IP access to global distribution and collaboration networks etc.

Brazil has been a leader in the region and is the largest producer of animated works. This has been driven by the availability of state funding, the supply of quality local animation talent and the preference of local audiences for Brazilian animated content.

Countries such as Argentina, Chile, Colombia, Mexico, and Peru are emerging as the leaders through content productions as well as collaborations. This includes content for movies, television, games, augmented reality, virtual reality, advertising, web designs and industrial applications such as architecture, engineering, industrial design, healthcare, education, medicine, and the motor industry.

The demand for animation, VFX and video gaming has expanded with the increase in targeted broadcasting hours by cable and satellite TV, availability of low-cost internet access, penetration of mobile devices along with the growing popularity of streaming video. In addition, the demand for Animation and VFX content to power immersive experiences such as Augmented Reality and Virtual Reality is growing exponentially.

The rapid advancement of technology has made animation, VFX & games available to the masses, and this industry has become one of the fastest-growing segments in the global media and entertainment market. We are increasingly seeing more of animation, VFX and games production taking place in a globally distributed mode. Production work is becoming global with countries as well as regions offering tax incentives, subsidies, financial support, regional low labor costs etc. and companies are cutting costs by setting up facilities in such regions.

Cloud computing is playing a key role in character rendering and modeling processes as cloud-based rendering of animation films is more effective and efficient as it reduces the time and cost compared to traditional rendering.

Emerging Trends in the Animation, VFX & Video Games Industry:

  • The combination of live-action and animation will alter the form, as well as the content, of film animation.
  • Animation is no longer a profession limited to animators with increasing participation from computer professionals, programmers, technicians etc.
  • The evolution of visual effects (VFX), augmented reality (AR) and virtual reality (VR) technologies is dramatically changing both the creation and consumption of films, videos, games, and more.
  • Augmented Reality and Virtual Reality adoption will drive the demand for animation content.
  • Production work is moving around the world – tax incentives, regional low labor costs, and subsidies put pressure on existing companies to reduce costs and set up facilities in tax-advantaged or low-cost regions.
  • Media consumption habits are changing rapidly, windows for film releases are narrowing, and follow-on markets are shifting from television, cable, DVD, and rentals to streaming and digital downloads.
  • The international film market in several emerging markets is growing quickly and creating new opportunities. Regulations in several countries limit imported animation content without a certain amount of local participation and studios are collaborating with local partners to produce content.
  • Although 2D animation will survive, it will be largely in the form of hybrid 2D/3D animation. As well as reducing costs, using CGI for backgrounds allows for a more dynamic camera. The training offered to animators is biased in favor of CGI and so artists with traditional 2D skills are becoming harder to find.
  • The changing viewing habits favour short productions as a form of entertainment. The viewing habits generally favor short-form content that can be turned out quickly and cheaply.
  • Merchandise is already a major form of revenue generation for animated films and in the future it could form a much larger share of revenues.
  • Artificial Intelligence, machine learning & deep learning are being leveraged to drive hyperpersonalisation for video games.
  • Artificial Intelligence and Machine Learning based techniques are being used for in-game analytics, customer acquisition, retention, cross-sell, churn, classify player behavior etc.
  • Micro-segmentation of fans is emerging as eSports leagues and the tournament is consolidating various genres, platforms and viewing experiences by careful customer segmentation, targeting and positioning.
  • In video games, predictive analytics can be used to forecast when a player will stop playing, if a player will convert from a non-paying to a paying user, what types of items players will purchase, classify player behavior, etc.
  • Cloud Gaming services which are growing at an exponential pace would need the right pricing model to both drive adoption and generate sufficient returns for platforms and publishers.
  • The availability of low-cost micro-payment systems is allowing users to pay for access or download small quantities of digital content and is the key for the online games market to grow.

Key Topics Covered

Global Animation & VFX Industry

  • History and Evolution
  • Industry Differentiators
  • Industry Characteristics
  • Competitive Landscape Of Animation Studios
  • Global Animation & VFX Market Size & Opportunity
  • Market segmentation of Animation, VFX and Video Games
  • Global Animation Studios: Distribution and Capabilities

Animation & VFX Market Segments

  • Market Segmentation
  • Market Opportunity for Computer Generated Imagery (CGI)
  • Visual Effects (VFX)
  • Stop Motion Animation
  • Motion Capture
  • 3D Animation Movies

Emerging Trends & Future of Animation & VFX

  • Key predictions for the future

Global & Latin American Television Animation Content Demand

  • Global Television Animation Content demand
  • Latin America Television Animation Content demand

Animation & VFX Content Creation

  • Content Creation Workflow in 2D Animation
  • Content Creation Lead Time Calculation in 2D Animation
  • Digital processing in 2D Animation
  • Content Creation Workflow in 3D Animation
  • Timeline of a 3D production workflow
  • Animation Production Management
  • Cloud Computing in Animation & VFX Workflow

Audience Dynamics

  • Marketing Strategies for Animation Studios
  • Strategies for Successful Animation Films

Economics of Animation & VFX

  • Revenue break-up across distribution channels
  • Marketing to Exhibition of Animation Content
  • Economics of Animation Copyrights

Guidelines for Setting up an Animation Studio

  • Investments Needed for Setting up an Animation Studio
  • Specialized Hardware and Software Investments
  • Leveraging Cloud Computing for Competitive Advantage

Managing an Animation & Video Games Studio

  • Key Issues of Concern
  • Formulating the long-term Strategy

Global Video Games Industry

  • Key Trends in the Global Video Games Industry
  • Key Opportunities & Strategies for Video Games Industry
  • Artificial Intelligence, Machine Learning & Deep Learning driven HyperPersonalisation For Video Games
  • Video Games Market Segments
  • Global Video Games Market Size & Opportunity
  • Cloud Gaming Market & Opportunities

Latin America Animation, VFX & Video Games

  • Argentina Animation, VFX & Video Games
  • Brazil Animation, VFX & Video Games
  • Mexico Animation, VFX & Video Games
  • Colombia Animation, VFX & Video Games
  • Chile Animation, VFX & Video Games
  • Costa Rica Animation, VFX & Video Games

Companies Mentioned

  • 1 Simple Idea
  • 100 Stones Interactive
  • 2/4 Producciones
  • 20th Century Fox
  • 20th Century Fox Animation
  • 2dlab
  • 2dnutz
  • 2veinte
  • 3 La Vuelta Stop Motion
  • 37 Interactive
  • 3d Produes
  • 3d Studio Mexico
  • 3dados Media
  • 3dar
  • 3Dimension
  • 3dmx
  • 44 Toons
  • 44toons
  • 4JA Games
  • 4K Media
  • 4taken Entertainment
  • 5 Minutes
  • 6 Waves
  • 99Games
  • 9You
  • A3 Estudio
  • A365 Studios
  • Aardman Animation
  • Abrepalermo
  • Abstract Digital Works
  • Abstract Tinker
  • ACE Team
  • Acriar Pulo Do Gato Animao
  • Activision
  • Activision Blizzard
  • Activision Publishing, Inc.
  • Adamo 3D
  • Aeria
  • AFDA
  • After Sky Studios
  • Aiupa Brasil Produes
  • Alcance Digital Production and Training Center
  • Aldeia Produes
  • Aleph Media
  • Alfalfa Estudio
  • Alfiostudio
  • ALMMA Abogados
  • Alopra Estudio
  • Altair Films
  • Amazing Graphics
  • Amblin
  • Amnesia Games
  • Anaya Produes Culturais
  • Angel Azul
  • Anima Estudios
  • nima Estudios
  • Anima Films & Pyroect
  • Animac
  • Animacion 2D Studio
  • Animact!
  • Animaedro, Estudio De Animacin
  • Animagine Studio
  • Animaking
  • Animal Logic
  • Animalab
  • Animarte
  • Animassauro Creative Content
  • Animation Machine
  • Animatitlan
  • Animatropo
  • Animex 2D
  • AnimMate
  • Animuz
  • Anteros-Arte Digital
  • Antdoto
  • AOne Games
  • Apaya
  • Apes in Space
  • Apirio Estdio Criativo
  • Apple
  • Applifier
  • Arch Vision
  • Archeidos
  • Arcum
  • Arcus Animation Studios
  • Arkadium
  • Arkane
  • Art In Motion
  • Artan Animation
  • Artech
  • Artix
  • Aska Animation Studio
  • Astrolab Motion
  • Astrum
  • Atari
  • Atari, Inc.
  • Atiempo
  • Atlantis Creative Studios
  • Atlus
  • Atmosphera Design
  • Atomic Cartoons
  • Atomic Visual Effects
  • Atotonilco Estudio
  • Atum Studio
  • Audio Visual Sistems
  • Audiovisuales de Valdes
  • Aureo Studio
  • Autobtika
  • Autodesk
  • AVA Animation & Visual Arts
  • Avalanche
  • Ave Mercuri
  • Azul Estudios
  • Azur Interactive Games
  • Babel
  • Babil Games
  • Bcteria Filmes
  • Baklight Imaging
  • Balam Imagen
  • Bandai Namco
  • BANDAI NAMCO Entertainment Inc.
  • Bandidoguapo
  • Banzai Films
  • Banzai Studio
  • Barraca Post
  • Barracudas Animacin
  • Barro Studio
  • Basa Estudio
  • Basilisco Produes
  • Basta Estudio
  • Battle Mango
  • BBC Worldwide
  • Beach Bum Ltd
  • Behaviour
  • Bekhoteam
  • Believe
  • Belli Studio Produes
  • Bellolandia
  • Bestiapeluda Visual Studio
  • Bethesda
  • Bethesda Softworks
  • Big Ant
  • Big Bear Animation
  • Big Fish
  • Big Fish Games
  • Big Huge Games
  • Big Idea Productions, Inc.
  • Big Jack Studios
  • BigWorld
  • Birdo
  • Bitr Studio
  • Bits Filmes
  • Bitt Animation & Visual Effects
  • Biwis eMotions
  • Bixel Studio
  • Blablabla Studios
  • Black Mambo
  • Blackginger
  • Bleed Vfx
  • Blirp Studio
  • Blitz
  • Blizzard
  • Blizzard Entertainment
  • Blue Sky Studios
  • Bluehole
  • BlueHouse
  • BlueSky Studios
  • Blurr Productions
  • Bombillo Amarillo
  • Bones
  • Bonfire
  • Bonker Head Studio
  • Boston Media House
  • Boulevard Filmes
  • Boutique Filmes
  • Boxel Animation Studio
  • BRB Internacional
  • Brinca Taller De Animacin
  • Bromelia Produoes
  • Bromlia Produoes
  • Buba Filmes
  • Buda
  • Bugbox
  • Bungie
  • Buriti Filmes
  • BV
  • Cabala
  • Cabong Studios
  • Cabraful Produes Cultural
  • Cafund Estdio Creativo
  • Cairo Cartoon
  • Cali Marta
  • Camel Games, Inc
  • Can Can Club
  • Caner Kara
  • Cangrejo Ideas
  • Canica Azul
  • Caolha Filmes
  • and over 1,000 more!

For more information about this report visit


Laura Wood, Senior Press Manager

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