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Business Issues: Content Insider #404 - Focus Folks

Content Insider #404 - Focus Folks

It's All About the Consumer, Not Social Domains

Miles Weston

The world's social domains never quite panned out the way they were first envisioned as a way for folks to get together in virtual communities/groups to exchange information and ideas. They went public and stockholders wanted a huge ROI. People wanted a little better than a living wage to support the sites' infrastructure. Advertisers, marketing folks saw an opportunity wend their way into the relationship. Management saw huge dollars by meeting the ad/marketing needs and posters went wild. There's personalized and personal but some folks just don't understand the difference. Maybe when Web 3.0 comes around. Read More >>

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